Jalebi Queen in the Spotlight: Redefining Indian Sweets in Canada

We’re thrilled to share some exciting news with our Jalebi Queen family — we’ve been featured by CanadianSME Magazine and also voted UPS Small Business of the Day !

In their article, “Malpua: Redefining Indian Sweets in Canada”, CanadianSME explores how Jalebi Queen is changing the way Canadians experience traditional South Asian desserts. From fresh, handcrafted jalebis and malpua made daily to our fast-growing delivery and pickup service across the GTA, the feature highlights our journey to bring the authentic taste of India to your doorstep.

Whether it’s a backyard party, wedding, or a late-night craving, Jalebi Queen has become the go-to spot for those looking to relive the flavors of home — or discover them for the first time.

Here’s a little taste of what CanadianSME had to say:

“Malpua.ca and Jalebi Queen are more than dessert brands — they are a bridge between tradition and innovation, making Indian sweets more accessible than ever in Canada.”

We couldn’t have done this without our loyal customers, who keep sharing that our jalebis and malpua are the best they’ve ever had — even better than in India!

👉 Read the full article here: Malpua: Redefining Indian Sweets in Canada

And to celebrate, we’re giving $5 OFF your next pay-on-delivery order when you mention code QUEEN5 at checkout (valid until September 2, 2025).

Malpua.ca: Celebrating Authentic Indian Sweets in Canada, as Featured by CanadianSME as the UPS Small Business of the Day.

Thank you for making Jalebi Queen the #1 destination for fresh, hot South Asian desserts in Canada.